Kufi Agency

Corporate Identity Design

Corporate identity design creates the visual system that makes your brand look consistent across different touchpoints. Logo, colors, fonts and application rules are evaluated together. Kufi Medya determines the design scope by understanding the character and usage needs of your brand in Ankara.

Why should corporate identity be considered as a system?

A logo; It is used in different sizes on the website, social media profile, business card and packaging. The visual identity needs to remain clear and consistent in these areas. For this reason, we evaluate design decisions not only on a single image, but also on the usage areas of your brand.

Logo design and visual language

Brand name, industry, target audience and the value you want to convey are the basis of the logo brief. The number of approaches and alternatives to be used in the study is determined according to the scope of the proposal. Requirements such as color, single color and use on different surfaces are included in the delivery plan. Logo design, editing of the existing logo or comprehensive identity renewal may be separate scopes.

Colour, typography and application rules

Color palette and fonts help maintain the look of your brand across different media. Basic usage rules such as space, proportion and suitable ground can be determined. The level of detail of the brand guide, the applications to be worked on and the file submissions are clarified at the beginning.

Print and digital applications

Business cards, letterheads, presentations, social media templates or other materials may be requested in the same project. The quantity, size and format of each application must be specified separately. Print production and design service are different businesses; printing house requirements and production responsibility are decided separately.

How does the design process proceed?

  1. We examine your brand's existing materials and goals.
  2. We determine the design scope, deliverables and usage areas.
  3. We develop the visual approach and share the agreed presentations.
  4. We evaluate feedback with revisions in scope.
  5. We deliver the approved designs in specified formats.

Collecting feedback through a single responsible person and determining decision dates supports the work schedule.

File delivery and usage rights

Vector files, image exports, editable resources, and font licenses are not the same deliverable. Clarify at the proposal stage which files you will receive and where you will use them. Trademark registration is a separate process from design work; Logo delivery does not constitute a registration guarantee.

Planning with your brand's communication

The need for visual identity, brand strategy can be evaluated together with For your products label and packaging design, for your digital view web design and social media applications are also covered.

What determines the price of corporate identity design?

The need for a new logo, the number of applications, the level of detail of the brand guide and the scope of revision affect the price. You can request a clear proposal by sharing your existing materials and the applications you need.

Request service scope and quote Contact us

A new design universe for your brand.
A new design universe for your brand.